Sereen J Thottan
SEO & Social Media
SEO
Sereen J Thottan
SEO & Social Media
SEO stands for “search engine optimization” . It is the process of improving your sites visibility when users search for your business on Google, Bing, and other search engine. Organic SEO is what websites need to rank high in the unpaid, algorithm-driven search engine results.
The importance of SEO Service for business.
Every search engine has a different algorithm on how the bots crawl for relevant content for the keyword used by users. In this case we will take the example of Google (most popular search engine). Googlebot is the generic name for Google’s web crawler. Googlebot is the general name for two different types of crawlers: a desktop crawler that simulates a user on desktop, and a mobile crawler that simulates a user on a mobile device. Source
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Technical SEO ensures that your website meets all technical requirements to increase the ranking of its pages in the search engines.
SEO Analytics is all about collecting your own data to derive insights on how best to acquire organic traffic.
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By focusing on SEO activities on websites that search engines would value.
Organic results are those listings of a search result that search engines consider as the most relevant answers to a searcher’s query.
Research has it that of all links clicked on after a search is made, a whopping 70% clicks are made on organic results. So, if you’re focused on providing the right and value-building answers, Google will reward you by ranking you high in their organic results.
So, what can you do to get started?
1. Get your target keywords right: Make your target keywords as precise as possible. Get into the mind of your target audience and identify how they would search for you, and that will be the right target keyword.
2. On-page optimization: All activities you can do on a webpage to improve its search ranking fall under on-page optimization. It includes better content, improved design, high-quality links and technical optimization.
Keep reading to learn about the meaning of SEO services, plus what to expect when hiring an SEO agency.
3. Work on content: Have a blog. Add more relevant and engaging content.
4. Get high-quality links: Links will always be an integral part of a webpage. Focus on getting the right high-quality links linking back to your website and see your search ranking soar.
What is SEO?
Search Engine Optimization (SEO) is a term that refers to the process of optimizing. It refers to the process of obtaining “organic” or “free” traffic to your website via search engines. It aids in the amount and consistency of traffic to the website. On-page SEO and off-page SEO are the two major forms of SEO.
When it comes to on-page SEO, you can concentrate on improving your website based on Google’s rating factors. Off-page SEO is the process of obtaining high-quality backlinks to the website from a variety of sources.
Below are the key steps to optimizing your website: